I had the pleasure of attending the Sustainable Brands Conference in San Diego last week as a member of the press. It's always exciting to see big name corporations embracing sustainability, but this year I felt like a tipping point is in the works. Many big names are now trying to go beyond sustainability, and into regeneration. Could ecosystems thinking become a reality? Here is an article I wrote for Triple Pundit on my take. More to come!
http://www.triplepundit.com/2014/06/business-bio-inspired/#comments
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